Email Marketing

Deliver Value & Drive Sales, One Inbox at a Time

Why Do I Need Email Marketing?

Email marketing helps you build trust with potential leads and delight your current customers. At Bravado, email marketing goes far beyond the simple newsletter blast. We build cohesive email nurture campaigns to support your multi-channel marketing strategy.  

Ready For Results

If your digital marketing efforts need an aggressive jump-start, fill out the form below. Your time is valuable and we promise to only send you the juiciest industry secrets and tips that you can actually use to improve your online marketing efforts.

Schedule A Discovery Call

"Opportunities don't happen. You create them."

-- Chris Grosser

How Does Email Marketing Drive Business?

Build Trust

A thoughtfully crafted email nurture campaign helps you build trust with new leads. Instead of diving right into the hard sell, our campaigns deliver value and gently usher leads through the marketing and sales funnel.

Brand Awareness

When it comes time for your lead to make a purchase, you are top of mind. How does that work exactly? Say you need to buy a new mattress... What pops into your head first? I bet your initial thoughts include Sealy, Sleep Number, or Serta. That's brand awareness in a nutshell. Rather than investing in a nationwide (multi-million dollar) tv campaign... you can achieve brand awareness through hyper-targeted email.

Brand Loyalty

OK, so what about those awesome customers you already have? Juicy and interesting emails will delight your existing clients and build brand loyalty. Today's consumers are savvier than ever before and they demand value at every turn. Give it to them with a campaign built to encourage repeat business and build your word-of-mouth referral power.

"The easy choice is not always the best choice."

Bravado Mantra #43

Our Process

Fueled by extensive research, adaptive split-testing & targeted content

1

Research and Targeting

Together, we will work to set your goals and design an email marketing strategy that is authentic to your brand. We will decide on key metrics, build a custom email template, and develop a robust email campaign to support your marketing strategy.

2

List Building

Before you send emails, you need to build a relevant and interested list of leads. Together, we will determine the best approach, integrate email sign-up forms, and discuss premium lead magnet strategy.

3

Nurture Design

We design nurtures that deliver serious value with every email. Using your brand voice, we create emails that are chock full of insider tips, industry secrets, and relevant original content. We are anti-spam and pro authentic connection.

4

Split-Testing & Implementation

Every nurture and campaign starts with split-testing. We will simultaneously deploy 2 versions of each email to test subject lines, click through rates, and conversions. We analyze each split to pick the emails that will deliver the boldest results.

5

Metrics and Reporting

Email marketing is not a “sit back and watch” game. We continually monitor your key metrics and use our findings to tweak emails to perfection. Our team is not happy with industry standards. We believe that there is always room for improvement.

Email Marketing in Action

"BRAVADO helped us build an email strategy that delivered impressive results"

Results:

Surpassed sales goals

Food for Thought

Have a look at the results and how we think in our blog

Resolve to Be Authentic

to Yourself and Your Business

Instead of setting a New Year’s resolution for 2017, I decided to set an intention for the year ahead. A blogger I follow, Mandy Kellogg Rye of Waiting on Martha, chooses a word to focus...

READ MORE

How to Set Achievable Goals For Your Business

Setting goals is the best way to propel

Awareness Marketing Building Your Strategy Foundation

As a marketing agency, we work with both

A Lesson In Social Media Marketing From a Sparkling Water Company

What can a sparkling water company teach us

Unleash Your Creativity With Time Blocking

Two years ago, my calendar was a barren wasteland with

HIT ME WITH INSIGHT

Ready For Results

of Your Own?

If your digital marketing efforts need an aggressive jump-start, fill out the form below. We look out for our customers and will only ever offer what’s in your best interest.

Feel Free to Call Us 9a-5p EST

828-484-1760

© Copyright 2016 Bravado Creative. All Rights Reserved.